Widget Ads :: Rich Media With A Social Twist

Posted on February 7, 2008 by Jason Heller

I admit it. I love widget advertising. It adds a social media element to rich media, and on a larger scale, it helps social media become better entrenched in the consumer’s online journey, versus existing only at destination points. With each jump in ad format quality, richness and interconnectedness to other systems are enhancing the [...]

Filed under: Interoperability, Rich Media, Social Media, The Marketing Industry, Trends, Web2.0, Widgets | Tagged: , , , , | Leave a Comment »

Social Wonder: Eye Wonder’s Contribution to Web2.0

Posted on October 1, 2007 by Jason Heller

I usually don’t wax on about specific products because they usually don’t reflect the bigger changes happening in consumer-behavior-land. (Ok, so I’ve mentioned Twitter before – the maybe it’s genius, maybe it’s the dumbest thing ever technology, but I guess to a degree even Twitter does reflect the changing media ecosystem.)
However, Mike Rosner of Eye [...]

Filed under: Digital Video, Emerging Media, Interoperability, Marketing, Rich Media, Social Media, Trends, Widgets | Tagged: , , , , , | 1 Comment »

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