Posted on June 24, 2009 by Jason Heller
Yesterday was the second OMMA Social conference hosted by the fine folks from MediaPost. I moderated a panel that focused on strategy titled “As Social Media Grows, How Not to Miss the Forest for the Trees”.Marketers and agencies tend to focus on the “shiny new thing” – first it was MySpace, then Facebook, now Twitter, [...]
Filed under: Conferences, Events, Social Media | Tagged: Conferences, Deep Focus, Denise Sposato, Don Steele, Events, H&R Block, Ian Schafer, MTV, OMMA Social, Razorfish, Shiv Singh, Social Media, Social MEdia Marketing | Leave a Comment »
Posted on March 13, 2009 by Jason Heller
Yesterday I had the honor of being the emcee for two half day conferences, DigiDay Mobile & DigiDay Social. During hard economic times, the turnout for these conferences was actually almost shocking. I was amazed to see a standing room only crowd as early as 7:45am. This was the first mobile and social media conference [...]
Filed under: Conferences, Emerging Media, Events, Mobile, Social Media, Trends | Tagged: DigiDay, DigiDay Mobile, DigiDay Social, Mobile marketing, Social Media | Leave a Comment »
Posted on November 7, 2008 by Jason Heller
Today was Media Post’s first iteration of a conference specifically focused on the topic of ad networks. (OMMA Ad Nets) I moderated a panel entitled “”Buyers Place Their Bets: Are Networks Living Up to Their Hype?” (details on the panel at the end of this post).
You know, sometimes one can get caught up in the [...]
Filed under: Ad Networks, Agencies, Behavioral Targeting, Conferences, Data Driven, Datanomics, Trends | Tagged: Ad Networks, Digital Media, OMMA, OMMA Ad Nets, Online Advertising | Leave a Comment »
Posted on September 25, 2007 by Jason Heller
Advertising Week has officially kicked off in New York City.
Media Post Publications is hosting the popular OMMA, a two day event (Mon & Tues.)culminating in the OMMA awards ceremony for the best online ad campaigns of the year on Tuesday evening. Simultaneously, the IAB’s MIXX conference is also going on Monday & Tuesday. If [...]
Filed under: Conferences, Marketing, The Marketing Industry | Tagged: Advertising Week, Media Post, New York, OMMA | 1 Comment »
Posted on June 29, 2007 by Jason Heller
The OMMA Video conference hit New York yesterday, as media and marketing executives from agencies, marketers and publishers all took in some of the learnings from those who are on the forefront of making it happen with digital video.
I moderated an interesting panel called: Getting the Bug: When Video Ads Go Viral. It was quite a [...]
Filed under: Conferences, Digital Entertainment, Digital Video, The Marketing Industry | Leave a Comment »
Posted on June 12, 2007 by Jason Heller
The folks at MediaPost put on some solid conferences. I’ve been writing and speaking for MediaPost for several years now. The hot topic of the year is VIDEO, and this entire conference on June 28th in NYC is dedicated to it.
I’ll be moderating a panel at 3PM entitled – Getting the Bug: When Video Ads [...]
Filed under: Conferences, Digital Video, Emerging Media, The Marketing Industry | Leave a Comment »