Agencies have become commoditized. To a degree many may have deserved it. But a good strategically minded agency is a good partner and needs to be treated as such. Commoditized agencies have no problem doing spec work, or bowing to clients’ every demand. Clients – I love you, how can I not, but if you see yourself in this video, know that you are often hurting yourself more than your agency or partners. The reality is – good work is not cheap. As the adage goes: Pick two of the following: Fast, Cheap, Good.
Enjoy!
Filed under: Agencies, The Marketing Industry | Tagged: agency, Clients, Parody
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to hear advertising week on the go so whoever is missing it dont have to worry